14sandwiches - Latest Comments in Can Twitter be used for music promotion?

Re: Can Twitter be used for music promotion?

Nissi Nelson — Tue, 12 Jul 2011 22:47:21 -0000

Great article

Re: Can Twitter be used for music promotion?

Keith Griffis — Fri, 22 Apr 2011 07:20:12 -0000

We should talk. Twitter has the most potential if used properly. You need more than a simple use "@reply post" strategy. You need a full social media strategy that is manageable, somewhat automated, and complete. tweet me @IsItIndie and lets connect on my next launch for the Social Music Launch Plan

Re: Can Twitter be used for music promotion?

Keith Griffis — Fri, 22 Apr 2011 07:18:07 -0000

Thanks for the tips. Would you be interested in doing a live interview on IsItIndie.com to show some proof of the technique simon?

Re: Can Twitter be used for music promotion?

Keith Griffis — Fri, 22 Apr 2011 07:16:39 -0000

If were you I would do a relaunch of the album. Release 2-3 new tracks that tie in the theme of the album to have something to promote and do it through video. I always do this:
1. Create unique tracks -
2. Create videos for those tracks on youtube. (use fiverr.com to get awesome graphics and videos for $5.
3. Create a contest to promote the launch - i.e. giveaway 10 copies to the top fans who post a video telling you why they love the album (seeing as how it has been out for a while).
4. Schedule a series of tweets that lead up to an "online launch party" on ustream.com - @TaylorWardMusic is a great example of using integrated social media to create interest.

As always, be authentic. Even ask your fans what they like best about you to see where to go with your promotion. Companies do this all the time, why not us?

---More tips on my site IsItIndie.com or tweet me at @IsItIndie. Thanks Keith

Re: Can Twitter be used for music promotion?

Caliheights — Fri, 21 Jan 2011 13:34:30 -0000

What about an artist with an album out, but released in 2008? How to your re-kindle the interest? Here's my page: http://montageworld.com

I want to try to sell more albums via iTunes, Rhapsody, etc but have always relied on live gigs etc... Thanks!

Re: Can Twitter be used for music promotion?

Simon Adams — Tue, 27 Jul 2010 04:09:31 -0000

Using the intelligent Twitter techniques detailed in our book 101 Ways To Market Your Music On The Web, you can build direct sales on Twitter. Just posting a tweet will not produce the sale, there are some really interesting and clever ways that you can dig far deeper into the fan / buyer relationship to boost your music sales. It just has to be carried out with the right techniques. You even get thanked for it by the person who buys your music. I've used the techniques for my own music... Check it out, get the book at http://www.mymusicsuccess.com

Re: Can Twitter be used for music promotion?

Simon Adams — Wed, 21 Jul 2010 06:57:22 -0000

We have a neat technique for guaranteeing sales of your music by simply using Twitter and iTunes. Check it out in our new book 101 Ways To Market Your Music On The Web - http://www.mymusicsuccess.com

Re: Can Twitter be used for music promotion?

dj business — Fri, 14 May 2010 00:35:56 -0000

Twitter can be used for everything and I just read a few blog articles about twitter and twitter music applications. That probably answers your question.

Re: Can Twitter be used for music promotion?

Yung — Mon, 03 Aug 2009 19:40:38 -0000

Of course, I use this site:
http://www.imusictweet.com go there and share your music directly on twitter!

Re: Can Twitter be used for music promotion?

rockbandpromotion — Sat, 01 Aug 2009 06:24:33 -0000

Twitter can be a useful platform for connecting to fans, but really it doesn't carry the weight that Myspace does. Just posting a status message isn't going to work as writing a blog, or posting up videos for your fans. So it's definitely one way to promote your band but not the best way. But hey its free promotion, so why hesitate?

Re: Can Twitter be used for music promotion?

Martin Bryant — Thu, 07 May 2009 17:11:37 -0000

Hi Rachael, thanks for the comment and the suggestions of other good twittering musicians. I'm planning a follow-up post soon.

Re: Can Twitter be used for music promotion?

rachael chatoor — Tue, 05 May 2009 14:26:57 -0000

Excellent work, I agree completely about how useful it can be.

It helps for people to define what they want to do with thier music as well. Not everyone is a recording artist trying to become the next big thing. I am a working singer/musician, so I use Twitter like anyone else with a business, twitter helps me get gigs, helps me get songs placed, and introduces me to the people who are buying talent for thier coprorate events, etc, etc......

Along the way I connect and help people that cross paths with me in a meaningful way, and we spread messages for each other. Tiwtter is great if it is used well.

I think Jann Arden is an excellent example of being funny and interactive on Twitter, she is worth looking up.

I think the one big mistake that the big celebs are making, is to not follow back. It just doesn't look good.

Some Musicians like Matthew Good and Collective soul, are excellent examples of big name artists who follow back equally and connect with thier audience. I admire them a great deal for not being exclusive and for not mis-using twitter. All celebs and artists could learn from them.

Re: Can Twitter be used for music promotion?

Carina K — Mon, 13 Apr 2009 11:45:59 -0000

Great article, I feel sort of the same way about MySpace. I've had very little interaction with a large group on MySpace, but I'm answering hundreds of messages a day on Twitter... Haven't figured out what to do with Facebook yet... sigh... People want to sign up under my main Facebook page as friends, but only 5000 are allowed. Then people have to go to a 'Fan' page, and they feel like 2nd class citizens. It's such a idea, but not really designed for music... I've been just not mentioning Facebook.

Carina K

Re: Can Twitter be used for music promotion?

rnbhiphoprockstar — Wed, 18 Mar 2009 14:38:44 -0000

this is really great information, I'm still getting the hang of twitter as far as effectively promoting myself as an artist, I'll definitely pass this info on.

www.rnbhiphoprockstar.com

Re: Can Twitter be used for music promotion?

Martin Bryant — Fri, 13 Mar 2009 06:34:39 -0000

The difference with Twitter is that it's easy to ignore the spammers. Don't follow them back and they can't DM you so you never have to deal with them!

Re: Can Twitter be used for music promotion?

Ramon Ryder — Thu, 12 Mar 2009 22:58:24 -0000

Twitter is an excellent tool for promoting music and keeping your fans up to date with what's going on. Unfortunately I feel like in a few years, Twitter will be just another fad. I remember a time when myspace was cool and everyone was welcoming of new music and new friends, now almost every account is blocked and virtually everyone is tired of getting spammed.

Re: Can Twitter be used for music promotion?

Industry Music Group — Fri, 13 Feb 2009 06:44:18 -0000

Great post, great blog...

Re: Can Twitter be used for music promotion?

Gabriel Nijmeh — Mon, 02 Feb 2009 08:24:36 -0000

Great article.. I've been managing a list of Musicians/Bands on Twitter (http://bitly.com/4LqM) so I've been seeing how different bands/artists/musicians are using Twitter... it is a mixed bad.

Some artists are extremely engaging while others post once or twice and disappear... worst is when PR/management type post really half-baked banal tweets.

Twitter does work if you are willing to be engaged... it does however take time and knowing the time constraints many of us face, it might not be easy to make the time with crazy schedules or be committed to it.

Funny thing is, once you figure out how to use Twitter and are totally into it, it does become a bit addicting!

Bottom line, find what works for you... just because there is a big buzz behind something doesn't mean that it will fit into your overall promo plans. Just be open to new ways of doing things...

Re: Can Twitter be used for music promotion?

sirmercy — Sun, 07 Dec 2008 13:37:45 -0000

Thanks for the article. I am new to this and I sent out a few "tweets" today. I had hoped I didn't go overboard. I do not want any "game" to be associated with me. Once again..thank you for a very informative article. Also....props to Derek Sivers.

Re: Can Twitter be used for music promotion?

Kim Berry — Sun, 07 Dec 2008 12:22:46 -0000

Thanks, Martin for an insightful post. I was directed here by Derek Sivers (CD Baby) and am brand-new to Twitter. I echo the sentiments of Chris, below, as well: it's the human interaction side of Twitter that's most intriguing -- a window into each other's lives in real time. I guess you could say it's a 'kinder, gentler' social network . . .

Thanks and Cheers,
Kim
Kim

Re: Can Twitter be used for music promotion?

ChrissMari — Wed, 29 Oct 2008 09:03:46 -0000

Choo Choo added me a while ago and I got annoyed

which is not to say i unfriended them on twtiter because I just discovered I haven't

Re: Can Twitter be used for music promotion?

Martin Bryant — Fri, 17 Oct 2008 18:09:28 -0000

Yeah, that same band spammed me on Blip.fm too!

On 17 Oct 2008, at 22:43, "Disqus"

Re: Can Twitter be used for music promotion?

Steve Lawson — Fri, 17 Oct 2008 17:42:11 -0000

Hi Martin,

Twitter's a great way of turning fans into friends, and curious geeks into fans, and then friends :) I almost see the promotional aspect of Twitter as a positive by-product of just using it to chat to people. I chat about what I do, which happens to be music, and so people go and investigate if I'm interesting enough to them. I can do some low key promo stuff on there, and announce news, post links to new blog posts etc, but that's not the bulk of my chat on there. It's mainly just conversation.

Get to evangelistic for your own product on twitter, as you wisely highlight in the case of the Hussys, just looks ridiculous (even worse was the band I came across this mornin trying to spam Blip.fm... just make some friends already!!!

Twitter rewards honestly, fun, interaction, playfulness and 'interestingness'. Quality interaction breeds quality interaction, and it's a very tough - if not impossible - model to 'game' in any way.

Good stuff - nice to tweet you! :)

Re: Can Twitter be used for music promotion?

chris — Thu, 16 Oct 2008 16:41:24 -0000

Thank-you but nah... my Twittering is useless as music promotion, I always forget to tweet the important things. And I can't even use Twitter properly - today I realised I've been replying to people using wrong names and nobody's seen their replies!

You coming to the Manchester FT+T-T gig btw? Should I try to guestlist you?

Re: Can Twitter be used for music promotion?

Martin Bryant — Thu, 16 Oct 2008 10:25:26 -0000

Ha! I've just realised I forgot to include you in this, Chris! Sorry - you're definitely doing it right!